The most important thing for startups – second only to coming up with a great idea – is attracting investors. That’s…

Branding is one of the most important assets your company has – it’s your identity. It’s how you are perceived by the…

Website user experience has come a long way since the days when we still called the internet The World Wide Web.

2021 has brought on a whirl of change. With the continuation of the pandemic and stay-at-home work, an increased…

Today, Minimalism in graphic design dominates, and almost everyone agrees that this is a good thing. But too much of…

It’s possible to get noticed and remain true to your brand in the noisy world of digital marketing, but standing out of…

Visual persuasion is the most important component of modern marketing. The reason is simple and scientific: our brains…

Probably every adult living on the planet Earth can name the company behind some of the most recognizable brands.…

‘Launching Pathwater™ in China’ was the final project for my International Marketing class at Harvard Extension School,…

While presenting, never forget to whom you are speaking. Know how to master your language, story, and emotions to…