9 Types Of Presentations Every Business Needs In Its Toolkit

Business presentations are used in every stage of the customer journey. As buying culture trends towards shorter sales…

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The Only 10 Slides You Need In Your Startup Pitch Deck

The most important thing for startups – second only to coming up with a great idea – is attracting investors. That’s…

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How to Present New Branding Guidelines to Your Organization

Branding is one of the most important assets your company has – it’s your identity. It’s how you are perceived by the…

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The 5 Best Ways to Improve Your Website’s User Experience

Website user experience has come a long way since the days when we still called the internet The World Wide Web.

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Top 10 Presentation Design Trends of 2021

2021 has brought on a whirl of change. With the continuation of the pandemic and stay-at-home work, an increased…

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Minimalism in Design: Can You Be Too Simplistic?

Today, Minimalism in graphic design dominates, and almost everyone agrees that this is a good thing. But too much of…

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6 Tips to Avoid Cliches in Graphic Design

It’s possible to get noticed and remain true to your brand in the noisy world of digital marketing, but standing out of…

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Science Says: Visual Persuasion Is Paramount

Visual persuasion is the most important component of modern marketing. The reason is simple and scientific: our brains…

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10 Reasons Why Your Company Needs Kick-Ass Branding

Probably every adult living on the planet Earth can name the company behind some of the most recognizable brands.…

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Launching Pathwater in China

‘Launching Pathwater™ in China’ was the final project for my International Marketing class at Harvard Extension School,…

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