Docere Clinics, a leader in regenerative medicine, specializes in providing comprehensive cell therapy for pain management. Established by Dr. Harry Adelson, the clinic has been at the forefront of regenerative injection therapies since 2002. Despite its pioneering medical services, the clinic’s website was outdated and not aligned with its innovative brand image. To address this, Docere Clinics partnered with Zamora Design to overhaul its online presence.
The primary objectives of the website redesign were:
Modernize the Site: Update the website’s aesthetics to reflect a contemporary and professional image that aligns with the clinic’s cutting-edge medical services.
Reduce the Number of Pages: Streamline the website structure to enhance user navigation and improve the overall user experience.
Use Only Custom Photography: Replace stock images with custom photography to create a more authentic and personalized representation of the clinic.
Optimize Workflows: Integrate the website with the clinic’s Salesforce instance to enhance operational efficiency and improve client interaction.
Services
⸺ Market Research
Conducted a thorough analysis of industry trends and competitor websites to inform design decisions and ensure the new site would meet user expectations.
⸺ User Interface Design
Developed a modern and intuitive interface that enhances user engagement and accessibility.
⸺ Design System
Established a cohesive design system that ensures consistency across all web pages and aligns with Docere Clinics' brand identity.
⸺ User Experience Design
Focused on creating a seamless and enjoyable user journey through simplified navigation and clear content hierarchy.
The project began with in-depth discussions with Docere Clinics to understand their brand, audience, and specific needs. Market research was conducted to gather insights into user behavior and preferences.
Based on the research findings, Zamora Design developed a strategic plan that outlined the redesign goals, project timeline, and deliverables. This phase also involved identifying key performance indicators to measure the success of the redesign.
The design team created wireframes and prototypes to visualize the new site structure and design elements. Custom photography sessions were organized to capture authentic images of the clinic, its staff, and facilities. These images were then integrated into the design to enhance the site’s visual appeal.
The redesigned website was connected to Docere Clinics’ Salesforce instance to streamline workflows and improve client management. Rigorous testing was conducted to ensure functionality, performance, and compatibility across different devices and browsers.
After final approvals, the new website was launched. Post-launch, the team monitored site performance and user feedback to make necessary adjustments and ensure the redesign met all objectives.
The collaboration between Docere Clinics and Zamora Design resulted in a modern, efficient, and visually appealing website that effectively represents the clinic’s innovative approach to regenerative medicine.
Testimonial
Borja did a complete remake of my website and I couldn't be more happy with the result. Apart from being an absolute pleasure to work with and a true professional, the product was better than I could have imagined. The followup and ongoing support is much above and beyond what I would ever have expected. Harry Adelson, N.D. Naturopathic Physician, Founder of Docere Clinics
